Is it a search engine pandemic, or just a bit of a cold?
In the days of uncertainty, those of us who work on the task of achieving high ranking for our client’s websites have been experiencing a form of a ‘pandemic’ of our own. OK, it isn’t life threatening...
View ArticleELAN MARKETING HEADS UP ITS DIGITAL MARKETING DEPARTMENT
Colchester-based Elan Marketing has appointed Florence Harrington to head up its digital marketing department. Florence’s role as Digital Marketing Manager/Strategist forms part of Elan Marketing’s...
View ArticleBrand association SEO, do you know what it is and how powerful it can be for...
Leveraging your ranking by thinking outside of the box is something we marketers think about all the time. SEO isn’t just about adopting the right keywords in the right locations, or those keywords you...
View ArticleWhat you should consider for a successful marketing outcome?
In forty years of advising clients, I can honestly and respectfully say I have seen just about every conceivable mistake that could be made when seeking marketing perfection. In reality, ‘marketing...
View ArticleLauren Morton joins Elan Markerting
Lauren Morton joins Elan bringing journalistic and real estate experience. Colchester-based Elan Marketing has appointed Lauren Morton to head up content and social. Lauren’s role is to bring her huge...
View ArticleMarketing advice: what is it or what should it be?
I always find this a fascinating subject. I hear businesses owners’ previous experiences of marketing advice and sometimes I despair at what I learn. Of course, marketing advisors or consultants are...
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New year doldrums or new year opportunities? Where are you now?
To say we have had a disruptive and disconcerting two years would be the understatement of the last decade. However, Omicron and variants aside, we are heading into a predicted period of significant...
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Increase your engagement and organic reach in 2022!
“As social media platforms continue to prioritise paid posts over organic, it’s important to know how to continue to capitalise on your organic reach and engagement to continue to keep your audience...
View ArticleSwing high, swing low, sweet SEO, how high can you go?
You’ve probably heard the term SEO before but if you’re not familiar with how websites work, you might not know what it stands for or just how beneficial it is for your business. What is SEO? SEO,...
View ArticleWelcome to Olivia Scott, an exciting new addition to the Elan team!
One of the strengths of our recruitment and diligence in this area is to always move forward with new members of the team bringing an abundance of experience and additional skills we need as a company...
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